LICENSE MANAGEMENT

AMA PRO RACING PROREG PRIVACY STATEMENT

Effective as of: December 19, 2024

What’s New in the Updated Privacy Statement?

  • Added clarificattion that AMA Pro Racing is operating ProReg under an exclusive license from NASCAR.

For a quick review of our practices, you can visit our Notice at Collection

AMA PRO RACING PROREG DIGITAL LICENSING PRIVACY STATEMENT

ProReg is an adaptation of NASCAR's Digital Licensing platform, utilized by AMA Pro Racing under an exclusive license. Unauthorized use is prohibited. Daytona Motorsports Group, LLC d/b/a AMA Pro Racing (“we”, “us” or “our”) operates the LICENSEADMIN.AMAProRacing.COM, LICENSEMANAGER.AMAProRacing.COM, and LICENSE.AMAProRacing.COM websites and mobile applications where this Privacy Statement is displayed (the sites and apps collectively the “Site”). The Site is a general audience platform and includes websites (including subdomains) and associated applications and digital services (such as mobile and other device applications), and other associated offerings that are owned, offered or operated by or on our behalf. We will be the Controller of your personal data provided to, or collected by, us in connection with the Site. Our Privacy Office can be reached at registration@amaproracing.com. Your privacy is important to us. As such, we provide this Privacy Statement explaining our online information practices and the choices you can make about the way your information is collected and used at the Site. Please be advised that the practices described in this Privacy Statement apply only to information gathered through and in connection with the Site.

Quick Links:

  • To read our full Privacy Statement, click here.
The Information We Collect

We collect:

  • Name, Contact Information, and Other Identifiers: such as your name, address, e-mail address, telephone number, credit card information, date of birth, IP address, and device identifiers. 
  • Purchase History: such as information on products you purchase from us.
  • Demographic Information: such as your gender or date of birth when you provide it to us
  • Customer Records: including phone number, billing and shipping address, and credit or debit card information when you provide it to us
  • Internet or Network Activity Information such as your IP address, device type and settings, device identifiers, browser type and settings, operating system, ISP and mobile network provider, usage information, such as the time and date of your visits and the content and advertisements you interacted with 
  • Profiles and Inferences: such as inferences drawn from any of the information identified above to create a profile reflecting a resident’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, or aptitudes
  • Location Information: such as information about your location or device such as city, state or zip code, and/or geolocation
When you engage with our content on social media services and other third-party sites and platforms, we also receive information about your interaction with that content (e.g. what you viewed and the advertisements displayed), as well as any profile information you choose to give us access to.
 
How We Use the Information We Collect

We use information that we collect for our legitimate business purposes, including to:

  • Fulfill your requests for our products, programs, and services, including without limitation requests for newsletters and notifications
  • Communicate with you about the Site, including to respond to your inquiries, requests or comments, and provide technical support
  • Inform you about products and services that you may be interested in, including third-party products and services
  • Provide technical support for the Site, including to protect the safety of our users and the security of our platforms and to investigate and prevent fraud or potentially illegal activities (including, without limitation, copyright infringement or fraud related to a contest) on or through the Site
  • Enforce legal terms related to the Site and to investigate and prevent fraud or other illegal activities
  • Serve you customized ads based on information gathered about you during your visits to the Site and other online or mobile sites and applications
  • Improve our products, services, and the Site
What Information Do We Sell or Share ?

Under the law in certain states, when we permit our partners to use your personal information outside of the services they provide to us, that may be considered a “sale” of personal information.  When we share your information with our advertising partners for personalized advertising on other websites, that may be considered a “share” of personal information.  

  • We sell and share the following categories of your information:
  • Name, Contact Information, and Other Identifiers
  • Internet and Network Information 
  • Profiles and Inferences

You can opt out of sale/share here  

Who we Share Your Information With

Our Service Providers (e.g., payment processors, email service providers, agencies, analytics/reporting vendors, and cloud service providers)

  • Third parties in response to legal orders or in order to detect and prevent fraud or other illegal activities
  • Our affiliates to enable them to communicate with you about their, or their marketing partners’, products, platforms, and services
  • Advertisers that wish to market their own products and services to you and our advertising partners (such as advertising networks and platforms)

In the event we undergo a business transition (e.g., if we are sold to or merge with another entity)

How Long Do We Retain Your Information?

We retain your Information for the period necessary to fulfill the legitimate business purposes or uses outlined in this Privacy Statement, unless a longer retention period is required or allowed by applicable data protection law or to otherwise fulfill a legal obligation.

Our Cookie Policy

We use cookies and other common tracking tools on the Internet. These tools help us understand how you use the Site and the effectiveness of an ad so that we can more accurately deliver the types of ads that are relevant to your interests. You may opt-out via the links below:

  • DAA (US) - http://www.aboutads.info/choices/
  • EDAA (Europe) - http://www.youronlinechoices.eu/
  • DAA (Canada) - http://youradchoices.ca/understanding-online-advertising
Your Brazilian Privacy Rights

If you are a resident in Brazil, you have certain rights regarding information we hold about you. You have the right to:

  • Confirm the existence of the processing.
  • Receive information about the processing of your personal data.
  • Access the information  we have about you.
  • Correct the information we hold about you.
  • Have your information deleted whenever it is processed under your consent. In general, this right is not available when we still have a valid legal reason to keep your data (for example, because we are forced to do so according to the law).
  • Object to the processing and to request the anonymization, blockage, or elimination of unnecessary or excessive data or of data processed in noncompliance with the provisions of the Brazilian General Data Protection Law (“LGPD”).
  • Request that we transfer the information that we have collected to another organization, or directly to you.
  • If we are processing your information based on your consent, you are entitled to withdraw this consent at any time, in which case we will interrupt the processing, except if we have another legal basis to continue the processing.
  • File a complaint about data privacy matters to the Brazilian Data Protection Authority (“ANPD”), or with the relevant regulatory data protection body in your country of residence. Before doing so, please tell us your concerns so that we can try to solve them.
Your U.S. Privacy Rights

U.S. residents in certain states have the following privacy rights.  

  • Right to Know. You have the right to request that we disclose  the specific pieces of personal information we collected about you.
  • Right to Correct. You have the right to request in certain circumstances that we correct any inaccurate personal information that we have collected directly from you. 
  • Right to Delete. You have the right to request that we delete the personal information we have collected about you, subject to certain exemptions.
  • Right to opt-out of certain uses of your personal information (e.g. targeted advertising, sale, or profiling).
Your European Privacy Rights

If you are in the European Union or the European Economic area, you also have additional rights. You have the right to:

  • Withdraw your consent for future processing of your information;
  • Request, access, correct and/or erase your information;
  • Data portability (the right to receive a copy of your information in a commonly used format);
  • Restrict the processing of your information; and
  • Lodge a complaint with your local data protection authority.  Before doing so, please tell us your concerns so that we can try to solve them.
Your Canadian Privacy Rights (excluding Québec)    

If you are a resident in Canada (excluding Québec), you have certain rights regarding information we hold about you. You have the right to (each subject to the limitations set forth under the Personal Information Protection and Electronic Documents Act):

  • Your consent for future processing of your information; and
  • Request, access, and/or correct your information.
Your Québec Privacy Rights

If you are a resident in Québec, you also have additional rights. You have the right to (each subject to the limitations set forth under the Act respecting the protection of personal information in the private sector):

  • Withdraw your consent for future processing of your information;
  • Request, access, correct, cease disseminating, de-index and/or re-index your information; and
  • Data portability (the right to receive a copy of your information in a commonly used format).

Please note that when we communicate your information (as described under “How We Share and Disclose Your Information“), your information may be communicated outside Québec.

Submitting Requests

You can exercise your rights by:

AMA Pro Racing
Legal Department – Privacy Office
525 Fentress Blvd., Suite B
Daytona Beach, FL 32114
You will be required to prove your identity before we take any measure to respond to your request. If a third party makes a request on your behalf, we will be request them to prove that they are authorized to do so.

International Transfer

We collect and receive personal data from inside and outside of the United States. The personal data we collect and receive are stored within the United States. If you are located in the European Union or elsewhere outside of the United States, please be aware that information we collect is processed in the United States and other applicable territories in which the privacy laws may not be as comprehensive as or equivalent to those in the country where you reside and/or are a citizen.  We put safeguards in place to protect your Information when we process it outside of the country from which it was collected.

Legal Basis for Processing Information

The legal basis for our processing of your information is generally because: (a) you have consented to our processing of such information, (b) it is necessary for us to perform our contractual obligations, (c) it is necessary for us to comply with legal and/or regulatory requirements and/or (d) it is in our legitimate interests (e.g., we may use information for marketing, sales and customer service activities, to improve the Site and our services and to support our IT security efforts).

Third Party Sites and Linked Services

The Site may contain links to or integrations with other sites such as Facebook, Twitter, LinkedIn, and other media services and platforms not owned or controlled by us, whose information practices may be different than ours. This privacy statement does not apply to any information collected by third-party sites or integrated services providers.

Data Security

We have put in place physical, electronic, and managerial procedures designed to help prevent unauthorized access, to maintain data security, and to use correctly the Information we collect online. These safeguards vary based on the sensitivity of the information that we collect and store.

The Internet is not 100% secure.  Although we take reasonable measures designed to safeguard against unauthorized disclosures of Information, we cannot guarantee that your Information will never be disclosed, altered or destroyed in a manner that is inconsistent with this privacy statement.

Children’s Privacy

The Site is not intended for use by children under 13 years of age. We do not knowingly collect information from anyone under 13 years of age.

We do not knowingly “sell,” as the term is defined under the CCPA, the personal information of minors under 16 years old who are California residents.

How to Contact Us

If you have any questions or concerns about our privacy statement, you may contact our Privacy Office at this email address: registration@amaproracing.com, or you can send correspondence to the following address:

AMA Pro Racing
Legal Department – Privacy Office
525 Fentress Blvd., Suite B
Daytona Beach, FL 32114

Updates

Updates to our Privacy Statement will be posted to the Site or may be communicated to you in other ways as required by applicable law.

The Information We Collect

We receive information about you that you provide to us directly, such as personal information you provide when you visit the Site, and information that is passively or automatically collected from you, such as information collected from your browser or device. In this Privacy Statement, we refer to all of this as the “Information.”

Information You Provide to Us. At the Site, you can register, order products, enter contests, vote in polls or otherwise express an opinion, subscribe to one of our services such as our online newsletters or text message alerts, or participate in one of our online forums or communities. In the course of these various offerings, we often seek to collect from you various forms of Information, such as: name, address, e-mail address, telephone number, credit card information, and date of birth.

Certain features on the Site also allow you to submit Information about other people. For example, you might submit a person’s name and e-mail address to send an electronic greeting card and, if you order a gift online and want it sent directly to the recipient, you might submit the recipient’s name and address. This Information may include, for instance, a recipient’s name, address, e-mail address, and telephone number.

Information That is Passively or Automatically Collected. We, and our service providers and advertising partners,  which include advertising networks and platforms, agencies, analytics/reporting vendors, platform and infrastructure monitoring vendors, and cloud service providers, use automated means to collect various types of Information about you, your computer or other device used to access the Site. A representative, non-exhaustive list of the types of automatically collected Information may include:

  • network or Internet protocol address and type of browser you are using (e.g., Chrome, Safari, Firefox, Internet Explorer)
  • the type of operating system you are using (e.g., Microsoft Windows or Mac OS)
  • the name of your Internet service provider (e.g., Comcast, Verizon or AT&T) and domains used by such providers
  • mobile network
  • device identifiers (such as Apple IDFA or an Android Advertising ID)
  • device settings and browser settings
  • the date and time of your visit to the Site
  • which Site pages you have visited and which sites you visited before and after you visit the Site
  • the type of handheld or mobile device you used to view the Site (e.g., iOS, Android)
  • your location information
  • the content and advertisements you have accessed, seen, forwarded and/or clicked on.

Please see the Section titled Our Cookie Policy for more information about how the foregoing Information may be collected and used, as well as your choices related to such collection and use.

Information Collected By and From Third Party Platforms. When you engage with our content on or through social media services or other third party platforms (“Third Party Platforms”), plug-ins, integrations or applications, you may choose to allow us to have access to certain Information in your profile. This may include your name, e-mail address, photo, gender, birthday, location, an ID associated with the applicable third party platform or social media account user files, “liked” photos and videos, your list of friends or connections, people you follow and/or who follow you, or your posts or the ‘likes’. For a description of how social media services and other third party platforms, plug-ins, integrations or applications handle your information, please refer to their respective privacy policies and terms of use, which may permit you to modify your privacy settings.

When we interact with you through our content on third party websites, applications, integrations or platforms, we obtain any information regarding your interaction with that content, such as content you have viewed, your game performance, high scores, and information about advertisements within the content you have been shown or may have clicked on.

How We Use the Information We Collect

We use your Information for the following legitimate business purposes:

  • to communicate with you about the Site, such as to fulfill a request or order by you, or to contact you about your account with us
  • to inform you about products, programs or services that we believe may be of interest to you, including those offered by third parties
  • to provide technical support for the Site
  • to serve you customized or personalized ads, offers and content based on your visits to and/or usage of the Site or other online or mobile websites, applications, platforms or services, and to analyze the performance of those ads, offers and content, as well as your interaction with them
  • to perform analysis regarding how you use the Site or any part thereof
  • to send gifts, cards, invitations or emails if you use these services, to your designated recipients
  • to improve our products, services and the Site
  • as otherwise permitted by law or as we may notify you from time to time

When we have your consent to do so, we also use information from your social media account to:

  • give you exclusive content
  • personalize your online experience with us within and outside our applications or websites
  • contact you through the social media service or directly by sending you the latest news, special offerings, and rewards, and
  • enable you to share your experience and content via social media services.

From time to time, we enhance the Information we collect from you with other information that we obtain from third party sources.

To allow us to comply with our legal/regulatory obligations, we may also collect your information to:

  • to enforce the legal terms (including without limitation this privacy statement and our terms of use ) that govern your use of the Site, and/or for the purposes for which you provided the information
  • to investigate and prevent fraud or potentially illegal activities (including, without limitation, copyright infringement or fraud related to a contest) on or through the Site
  • to protect the safety of our users and the security of our platforms

In connection with the creation or performance of a contract with you, we may use your information:

  • to fulfill your requests for our products, programs, and services, including without limitation requests for newsletters and notifications
  • to communicate our terms; send notifications to you about changes thereto; and communicate with you about any non-compliance
  • to respond to your inquiries and notify you if you have won one of our contests

How We Share and Disclose Your Information

We share or disclose your Information as follows:

  • With “Service Providers,” which are companies that that we have engaged to perform business-related functions on our behalf. Each such Service Providers is contractually obligated to provide services to us in a manner consistent with this privacy statement. Our Service Providers use your Information to provide us with the following services:
    • conduct research and analytics
    • create content
    • provide customer, technical or operational support
    • conduct or support marketing (such as email or advertising platforms)
    • fulfill orders and user requests
    • handle payments
    • host the Site, forums and online communities
    • administer contests
    • maintain databases
    • send or support online or mobile advertising, and
    • otherwise support the Site.
  • In response to legal process, for example, in response to a court order or a subpoena, a law enforcement or government agency’s request or similar request, or where we believe in our sole discretion that disclosure is legally necessary.
  • With third parties in order to investigate, prevent, or take action (in our sole discretion) regarding potentially illegal activities, suspected fraud, situations involving potential threats to any person, us, or the Site, or violations of our policies, the law or our Terms of Use[LJ2] , to verify or enforce compliance with the policies governing the Site and applicable laws or as otherwise required or permitted by law or consistent with legal requirements.
  • If we, or one of our business units, undergoes a business transition, like a merger, acquisition by another company, or sale of all or part of our assets, or if a substantial portion of our or of a business unit’s assets is sold or merged in this way, we will transfer some or all of your Information as part of that transaction.
  • With our affiliates, so they can provide, improve and communicate with you about their own, or their marketing partners’, products, platforms, and services.
  • With our advertising partners.  We share your email or mailing address with certain advertising partners (including magazine publishers, retailers, non-profit organizations, and their advertising agencies and marketers) that wish to market their own products or services to you. We may also share your IP address, device ID and cookie identifiers with our advertising partners. If you wish to opt out from such sharing, you may do so by visiting our privacy portal.
  • In addition, we disclose Information that identifies your mobile device, telecommunications carrier and information regarding your access/use of the Site mobile applications to our wireless communications partner.  Our wireless communications partner may use this information to market their services to you. If you wish to opt out from such sharing, please visit the Opting Out of Marketing Communications section below for further instructions.

Co-Sponsored Content.  Please note that the Site may offer content (e.g., contests, sweepstakes, promotions, games, applications, or social network integrations) that is co-sponsored by or co-branded with identified third parties. By virtue of these relationships, the third parties may obtain information directly from you when you access such co-sponsored or co-branded content on the Site. We have no control over these third parties’ use of this information, which is subject to their own privacy policies.

Public Posts. If you choose to submit Information or content for public distribution or publication (e.g., a letter to our editors, comments sent to our writers and/or personalities, a posting to a blog or a discussion board, or a video), we may publish that Information and content, along with other Information about you (such as your name, screen name or location). Likewise, if you register and create a profile with the Site, the screen name you select, as well as other content you submit or upload to your profile page (e.g., photos, comments, video, reviews), will be displayed publicly on the Site, is searchable, can be found by third parties and may be reused and redistributed by us in our sole discretion. See our Terms of Use [LJ3] for details on our use of content you submit.

How Long Do We Retain Your Information?

We retain your Information for the period necessary to fulfill the legitimate business purposes or uses outlined in this Privacy Statement, unless a longer retention period is required or allowed by applicable data protection law or to otherwise fulfill a legal obligation.

Our Cookie Policy

We use cookies and other common tracking technologies both to provide our services to you and to serve customized advertising to you. We may also work with advertisers and our advertising partners to help them advertise to you when you visit other websites or mobile applications, and to help them perform user analytics. These technologies may also be used to analyze how our users interact with advertising on the Site and elsewhere, and more generally, to learn more about our users and what services or offers you might prefer to receive. We describe some of these technologies below, as well as your choices related to these tracking technologies.

Cookies. We use “cookies”, “web beacons” or other common tracking technologies. Cookies are text files placed in your computer’s browser to store your preferences.

  • We, and our Service Providers, advertisers, advertising networks and platforms, agencies, or Partners, use cookies or other common tracking technologies to understand site and Internet usage and to improve or customize the products, content, offerings, services or advertisements on the Site. For example, we may use cookies to personalize your experience on the Site (e.g., to recognize you by name when you return to the Site), save your password in password-protected areas, and enable you to use shopping carts on the Site.
  • We, and our Service Providers, advertisers, advertising networks and platforms, agencies, or Partners, use cookies or other common tracking technologies to offer you products, content, offerings, or services that may be of interest to you and to deliver relevant advertising based on your interests on the Site, an affiliate’s website, or third-party websites or applications that you visit.
  • We, and our third party service providers, advertisers, advertising networks and platforms, agencies, or Partners, use cookies or other common tracking technologies to manage and measure the performance of advertisements displayed on or delivered by or through the Site and/or other networks or sites. This also helps us, our service providers and Partners provide more relevant advertising to you. The use of these technologies by these third parties is subject to their own privacy policies and is not covered by this privacy statement. One such third party service we use is Google Adwords. This service allows us to serve our advertisements on websites across the Internet. You may opt out of this feature using the Ads Preferences Manager.

Synching Cookies and Identifiers. We may work with our advertisers and advertising partners (for instance, third party ad platforms) to synchronize unique, anonymous identifiers (such as those associated with cookies) in order to match their uniquely coded user identifiers to our own. We may do this, for instance, to enhance data points about a particular unique browser or device, and thus enable us or others to send ads that are more relevant, match users to their likely product interests, or better synchronize, cap, or optimize advertising.

Locally Stored Objects. The Site may employ locally stored objects (“LSOs”) and other client side storage tracking technologies in certain situations where they help to provide a better user experience, such as to remember your settings, preferences and usage, similar to browser cookies, or in order to target or help our Partners target ads, analyze ads performance, or perform user, website or market analytics. For LSOs utilized by Adobe Flash you can access your Flash management tools from Adobe’s website. In addition, some, but not all browsers, provide the ability to remove LSOs, sometimes within cookie and privacy settings.

Disabling Cookies.  Most web browsers are set up to accept cookies. You may be able to set your browser to warn you before accepting certain cookies or to refuse certain cookies. However, if you disable the use of cookies in your web browser, some features of the Site may be difficult to use or inoperable.

We may work with companies that use techniques other than HTTP cookies to recognize your computer or device and/or to collect and record information about your web surfing activity, including those integrated with the Site. Please keep in mind that your web browser may not permit you to block the use of these techniques, and those browser settings that block conventional cookies may have no effect on such techniques. To learn more about Interest-Based Advertising and your choices for opting out of this type of advertising, please go to Opting Out: Your Ad Choices.

Web Beacons. We may also use “web beacons” or clear GIFs, or similar technologies, which are small pieces of code placed on a web page or in an email, to monitor the behavior and collect data about the visitors viewing a web page or email from us. For example, web beacons may be used to count the users who visit a web page or to deliver a cookie to the browser of a visitor viewing that page. Web beacons may also be used to provide information on the effectiveness of our email campaigns (e.g., open rates, clicks, forwards, etc.).

Mobile Device Identifiers and SDKs.We also sometimes use, or partner with publishers, publisher-facing, or app developer platforms that use mobile Software Development Kits (“SDKs”), or use an SDK with a mobile app that we offer, to collect Information, such as mobile identifiers (e.g., IDFAs and Android Advertising IDs), and Information connected to how mobile devices interact with the Site products and services and those using the Site. A mobile SDK is the mobile app version of a web beacon (see “Web Beacons” above). The SDK is a bit of computer code that app developers can include in their apps to enable ads to be shown, data to be collected, and related services or analytics to be performed. We may use this technology to deliver or help our Partners deliver certain tailored advertising through mobile applications and browsers based on information associated with your mobile device. If you’d like to opt-out from having ads tailored to you in this way on your mobile device, please follow the instructions in Opting Out: Your Ad Choices.

Third parties may themselves set and access their own tracking technologies when you visit the Site, and they may have access to information about you and your online activities over time and across different devices, websites or applications when you use the Site.

Sometimes, we may associate cookies with the Information, including de-identified, “hashed,” or anonymous versions of Information you have provided (such as during registration), in order to send or help our advertisers and advertising partners send ads and offers based on your presumed interests or demographic information.

Opting Out: Your Ad Choices To learn about online interest-based advertising and your choices related to interest-based advertising, please visit:

  • For United States visitors: the Digital Advertising Alliance (“DAA”) at the Ad Choices site
  • For European Union visitors: the European Interactive Digital Advertising Alliance (“EDAA”) at the EDAA site
  • We also allow our European Union visitors to opt out of interest-based advertising on the Site via our consent manager
  • For Canadian visitors: the Digital Advertising Alliance of Canada at the Ad Choices Canada site

The tools provided on the DAA opt-out page ,the EDAA site, and the Ad Choices Canada site are provided by third parties, not by us.  We do not control or operate these tools or the choices that advertisers and others provide through these tools.

PLEASE NOTE: Certain choices you make through these platforms may be browser-specific or device-specific.  If you erase or otherwise alter your browser’s cookie file (including upgrading certain browsers), or use a new or different computer, you may need to opt out again.

Opting out via this method does not prevent the use of cookies or similar tracking tools that are necessary for the operation of the Site or other legitimate purposes unrelated to serving interest-based ads. Information may still be collected about your web browsing activities for these other purposes. While you will not receive ads based on your interests derived from your online behavior, you will still see advertising, including contextual ads that are based on the content of the Site pages you visit.

We sometimes utilize Adobe technology to customize advertising you may see on our site or third-party sites. These “flash cookies” cannot be controlled through browser settings, but you can opt out of the receipt of targeted advertising utilizing Adobe technology by clicking here.

When using a mobile application you may receive tailored in-application advertisements. Depending on your device, you may be able to reset your mobile device’s advertising identifier at any time by accessing the privacy settings on your mobile device. In addition, each operating system (iOS for Apple phones, Android for Android devices and Windows for Microsoft devices) provides its own instructions on how to prevent the delivery of tailored in-application advertisements. You may review support materials and/or the privacy settings for the respective operating systems in order to opt-out of tailored in-application advertisements. For any other devices and/or operating systems, please visit the privacy settings for the applicable device or contact the applicable platform operator.

What Are Your Rights and Choices?

Your right to make informed decisions about information collection is important to us.

Opting Out of Marketing Communications.  Please note that you always have the right to opt out of having your Information shared with third parties for their own marketing purposes.  To stop receiving advertising e-mails, follow the “unsubscribe” instructions in any advertising e-mail we send you (you will still receive transactional e-mails).  To stop receiving text messages, reply “STOP” to any message.

If you have any questions or concerns about this Privacy Statement, please contact us at registration@amaproracing.com. If you would like to opt out from our sharing of your Information with unaffiliated third parties for the third parties’ direct marketing purposes please submit your request to our privacy portal. Please know that in order for us to respond to your request we may require that you verify your identity. We are based in the United States and our products are offered in English.  Requests submitted in another language will require translation.

Your Brazilian Privacy Rights

If you are a resident in Brazil, you have certain rights regarding information we hold about you. See below a summary of these rights:

  • Confirmation of the existence of the processing. You have the right to ask us whether we process information about you.
  • Information. You have the right to receive information about the processing of your personal data, including on the public and private entities with which we share your data.
  • Access. With some exceptions intended to protect the rights of third parties, you are entitled to access the information  we have about you or, in some cases, to receive a copy of such data in common electronic format.
  • Rectification. You have the right to correct the information we hold about you, if they are factually incorrect, incomplete, or outdated.
  • Erasure. You have the right to have your information deleted whenever it is processed under your consent. In general, this right is not available when we still have a valid legal reason to keep your data (for example, because we are forced to do so according to the law).
  • Anonymization. You have the right to object to the processing and to request the anonymization, blockage, or elimination of unnecessary or excessive data or of data processed in noncompliance with the provisions of the LGPD.
  • Portability. In some circumstances, you have the right to request that we transfer the information that we have collected to another organization, or directly to you.
  • Consent withdrawal. If we are processing your information based on your consent, you are entitled to withdraw this consent at any time, in which case we will interrupt the processing, except if we have another legal basis to continue the processing. You also have the right to be informed about the possibility of not giving consent and its implications.
  • Complaints.  You have the right to file a complaint about data privacy matters to the Brazilian Data Protection Authority (“ANPD”), or with the relevant regulatory data protection body in your country of residence. Before doing so, please tell us your concerns so that we can try to solve them.

U. S. Privacy Rights

If you are a resident of certain states in the U.S., you have the following rights regarding your personal information:

  • Right to Know. You have the right to request that we disclose  the categories of personal information we collected about you, the categories of sources from which we collected the personal information, the categories of personal information that we sold or disclosed, our business or commercial purpose for collecting and selling your personal information, the categories of third parties with whom we shared your personal information, and the specific pieces of personal information we collected about you.
  • Right to Correct. You have the right to request in certain circumstances that we correct any inaccurate personal information that we have collected directly from you.  To protect your personal information, we are required to verify you identity before we can act on your request. 
  • Right to Delete. You have the right to request that we delete the personal information we have collected about you, subject to certain exemptions.
  • Right of data portability.  You have the right to request a portable copy of your personal information, to extent technically feasible, in a readily accessible format. 
  • Right to opt-out of certain uses of your personal information (e.g. targeted advertising, sale, or profiling). 
  • Non-Discrimination. You have the right not to be discriminated against for exercising the rights above.

We do not use you sensitive personal information outside of the purpose for which you provided it to us.

California Privacy Rights

  • Shine the Light Rights. You have the right to request and obtain from us, once a year and free of charge, a list of the third parties to whom we have disclosed certain types of personal information (if any) for their direct marketing purposes in the prior calendar year. At our option, we may respond to such requests by providing instructions about how our users can exercise their options to prevent our disclosure of personal information to third parties for their direct marketing purposes.

Your European Privacy Rights

Please note that if you are in the European Union or the European Economic area, you also have additional rights. The GDPR provides the following additional rights to users located in the EEA, Switzerland and the UK (each subject to the limitations set forth in the GDPR):

  • the right to withdraw your consent for future processing of your information;
  • the right to request, access, correct and/or erase your information;
  • the right to data portability (the right to receive a copy of your information in a commonly used format);
  • the right to restrict the processing of your information; and
  • lodge a complaint with your local data protection authority, but before doing so, please tell us your concerns so that we can try to solve them.

Your Canadian Privacy Rights (excluding Québec)

If you are a resident in Canada (excluding Québec), you have certain rights regarding information we hold about you. You have the right to (each subject to the limitations set forth under the Personal Information Protection and Electronic Documents Act):

  • Withdraw your consent for future processing of your information; and
  • the right to request, access, and/or correct your information;

Your Québec Privacy Rights

If you are a resident in Québec, you also have additional rights. You have the right to (each subject to the limitations set forth under the Act respecting the protection of personal information in the private sector):

  • Withdraw your consent for future processing of your information;
  • Request, access, correct, cease disseminating, de-index and/or re-index your information; and
  • the right to request, access, and/or correct your information;

Please note that when we communicate your information (as described under “How We Share and Disclose Your Information”), your information may be communicated outside Québec.

 

Submitting Requests

You can exercise your rights by:

  • Emailing us at registration@amaproracing.com

With the purpose of protecting our privacy and the privacy of others, you will be required to prove your identity before we take any measure to respond to your request. If a third party makes a request on your behalf, we will be request them to prove that they are authorized to do so.

We may contact you to request further information and help you exercise your legal rights, or to accelerate our response. We will let you know in case we need more time, for example, if your request is complex. We may have an overriding lawful basis for processing your personal data, or certain exemptions may apply. If we refuse your request, we will explain why.

 

International Transfers

We collect and receive personal data from inside and outside of the United States.

If you are located in the European Union or elsewhere outside of the United States, please be aware that information we collect is processed in the United States and other applicable territories in which the privacy laws may not be as comprehensive as or equivalent to those in the country where you reside and/or are a citizen.  We put safeguards in place to protect your Information when we process it outside of the country from which it was collected.

Users located in the United Kingdom and the EU: Third parties with whom we share your data may be located outside the EEA, and the processing of your personal data may involve the transfer of data to places outside the EEA. Our agreements with third parties include standard contractual clauses that are approved by the Commission, and otherwise make clear the standards that we expect from them in order to protect your information and legal rights. You have the right to receive a copy of the standard contractual clauses.

Users located in Brazil:  Third parties with whom we share your data may be located outside Brazil, and the processing of your personal data may involve the transfer of data to places outside Brazil. Our agreements with third parties include standard or specific data protection contractual clauses, and otherwise make clear the standards that we expect from them in order to protect your information and legal rights.

Legal Basis For Processing Information

The legal basis for our processing of your information is generally because: (a) you have consented to our processing of such information, (b) it is necessary for us to perform our contractual obligations, (c) it is necessary for us to comply with legal and/or regulatory requirements and/or (d) it is in our legitimate interests (e.g., we may use information for marketing, sales and customer service activities, to improve the Site and our services and to support our IT security efforts).

Third Party Sites and Linked Services

The Site may contain links to or integrations with other sites such as Facebook, Twitter, LinkedIn, and other media services and platforms not owned or controlled by us, whose information practices may be different than ours. This privacy statement does not apply to any information collected by third-party sites or integrated services providers.  You should consult the other sites’ privacy notices, as we have no control over information that is submitted to, or collected by, these third parties.

Data Security

We have put in place physical, electronic, and managerial procedures designed to help prevent unauthorized access, to maintain data security, and to use correctly the Information we collect online. These safeguards vary based on the sensitivity of the information that we collect and store.

The Internet is not 100% secure.  Although we take reasonable measures designed to safeguard against unauthorized disclosures of Information, we cannot guarantee that your Information will never be disclosed, altered or destroyed in a manner that is inconsistent with this privacy statement.

Children’s Privacy

The Site is not intended for use by children under 13 years of age. We do not knowingly collect information from anyone under 13 years of age, except for the limited circumstances described below. In the event a child under the age of 13 submits a question to us on the site and identifies his or her age, we will use commercially reasonable efforts to limit our use of the child’s email address for the sole purpose of responding to the child’s question on a one-time-only basis. However, we will not use the child’s email address to re-contact the child and we will delete it from our records once we have responded. If we become aware that we have unknowingly collected information from a child under the age of 13, we will make commercially reasonable efforts to delete such information from our database.

We do not knowingly “sell,” as the term is defined under the CCPA, the personal information of minors under 16 years old who are California residents.

How to Contact Us

If you have any questions or concerns about our privacy statement, you may contact us at this email address: registration@amaproracing.com, or you can send correspondence to the following address:

AMA Pro Racing
Legal Department – Privacy Office
525 Fentress Blvd., Suite B
Daytona Beach, FL 32114

Updates

From time to time, we may update this privacy statement. We will notify you about material changes by prominently posting a notice on our site or otherwise as required by law. We encourage you to periodically check back and review this statement so that you always will know what information we collect, how we use it, and with whom we share it.